Veruca Salt's rich father is referred to by her as "Daddy" in all versions of the story. Mr. Salt’s solution to most problems is to buy his way out of them. He is depicted as a member of the upper classes, and usually portrayed with a English accent. (But this accent is not necessary—just make sure Veruca and Mr. Salt sound like they hail from the same place; i.e. France, America, Japan, etc.) When she speaks up, he glares at her. In the same film, he offers Wonka his business card, which Wonka tosses away.
Salt is very servile and does whatever his daughter says.
Behind the Scenes Edit
In the 1971 film, he and Sam Beauregarde act friendly towards each other during the boat ride, unlike the rivalry their daughters have. This implies that Mr. Salt has found a potential business partner. In the 2005 movie, after the ordeal with his daughter in the Nut Sorting Room, he becomes a stricter father by denying his "princess" a flying glass elevator, instead responding that the only thing she will be getting that day "is a bath, and that's final".